Five Keys to Effective, Memorable Public Speaking

Say goodbye to the dread that often comes with speaking in public. Among many people’s worst fears, this “task” should be considered more of an opportunity to get your point across, share your views and promote your business or brand. An article on Forbes by Kathy Caprino, gives perspective on stepping behind the podium and delivering a presentation she calls …

Gaining Loyal Readers - Photograph of Scrabble tiles spelling "BLOG" on a table.

Gaining Loyal Readership to Your Blog

Once you’ve established yourself in the blogging universe, the next step is to gain a loyal readership community. The key is to spread your content to as many people, websites, and sources as possible, and the first step to this is writing viral content. Certain types of posts tend to spread more than others: Controversial/timely posts discussing a current topic (i.e. reader …

Keys to Starting a Blog - Photograph of notebook & laptop sitting on desk.

5 Quick Steps to Start Writing a Successful & Engaging Blog

Blogging has morphed into something with great potential. In the 1990’s, it began more as a way to express personal commentary — a visual diary — but today is being used for many other things. Unlike other social media, blogging offers an informal way to interact with customers on a more personal level. Customers can interact with your posts and …

Cloud Storage Services - Photograph of cloud cut-out on paper against the sky.

5 Solid Cloud-Based Storage Services a & 8 Times You’ll be Glad You Used Them

Imagine a future in which time and space are one. You create something in one locale and it appears instantaneously in another. Not just teleporting, but existing in two separate places at the same time. Sounds like science fiction, right? Like something from an episode of Star Trek? Actually, isn’t science fiction, and it isn’t the future. It’s reality…and it …

Leveraging Personal Branding - Photograph of ranch hand branding a horse.

Personal Branding: The Key to Leveraging Your Career

When it comes to branding, the importance of leveraging your personal brand – both in person and online – cannot be underestimated. Consider the advice from these branding professionals as food for thought: “Personal branding is how we define ourselves in the workspace while at the same time, incorporating the personal elements that make us who we are.” — Dawn …

Networking Like a Pro - Photograph showing web of interconnected meeples.

Networking Like a Pro: Utilizing Your Four Networking Streams

When it comes to business networking — there is more than one avenue to consider. As Ivan Misner, Ph.D. writes in the hallmark business networking book ‘Networking Like a Pro: Turning Contacts into Connections,’ there are four streams that can be utilized in your networking river. Just as a business consists of multiple facets to operate and reach success, so should …

Learning to View Millennials as Leaders - Photograph of young man straightening neck tie.

Learning to View Generation Y (Millennials) as Leaders

Millennials are the leaders of the future. It’s often all too easy to find criticism against the Millennial generation – from them being too young or too wired with technology. Stereotypes about the millennial generation (roughly those born between 1980 and 2005) are abound, but don’t let them deter you from doing business with some of the brightest minds and …

How to Make Your Content Go Viral - Photograph of the "Settings" tab in the WordPress CMS.

How to Make Your Content Go Viral

Going viral. It’s every blogger and entrepreneur’s dream. But what does “going viral” really mean? And how is it done? Viral is the shortened term, but really this trend is considered “viral marketing,” according to the Merriam-Webster dictionary. VIRAL MARKETING : marketing designed to disseminate information (as about a new product) very rapidly by making it likely to be passed …